I designed the user experience for Brazil's Olympic Torch campaign: the website that introduced the torch to the world and the system that selected Brazilians to carry it across the country.
I worked with design and development teams at AG2 Nurun to build the campaign site, content management system, and selection mechanics.
Recent Work
Some relevant projects that I was a part of in 2015
Rio 2016
Bringing the Olympic flame to everyone.
Bradesco
Transforming the banking experience.
I led design for Bradesco's internet banking platform, one of Brazil's largest banks. I brought UX fundamentals to every touchpoint: web, mobile, ATM interfaces.
My focus: translating business requirements into interfaces that convert without confusing.
Michelin
Real sales impact in presenting new products
Michelin Latin America launched their full product line in Brazil, Colombia, and Argentina. I designed product sites, promotional campaigns, and regional portals.
The work connected product marketing to local markets across three countries.
Other clients I've worked with: